Real Advice
I use a combination of online, face to face and various other communication mediums, to work with people on all the functional aspects of their business. I bring my own experiences and success, from commercial and education space, of Finance, Sales, Marketing, People and Strategy.
Marketing
- Understand the macro environment
- Review and revise current Segmentation, Targeting and Position
- Review and revise digital assets (www & social)
- Refresh brand profile
- Utilisation of traditional media
- Integrated Marketing Communications/Campaigns
- Efficiency of spend
- 4P review (Product, Price, Place & Promotion)
- Marketing accountability (inside/outsource)
- Understand current customer opinion
Commercial Finance
- Map the ‘Rhythm’/momentum of the business
- Establish Budget and Forecast process
- Standard agenda and reporting for monthly owner/directors meeting
- Review Pricing vs. competitor landscape
- Gaining clarity on the value of the value proposition
- Margin analysis and GP sweet spot
- Discount policy
- Terms of trade
- OPEX analysis and ongoing control
- Pay & Efficiency of staff
- Value placed on time
- Supplier arrangements
- Inventory management
- Ongoing pricing and promotion
- Return on investment
Sales
- Map the selling process
- Define accountability for sales
- Sales targeting
- Training and development
- Creating selling stories
- Consultative selling process
- CRM – engagement and follow up
- Engaging Customer
- Negotiation
People
- Internal surveys and overview
- Recruitment (the whole thing ad to offer)
- Morale and productivity
- Accountability and control
- Performance management
- Restructure
- Ongoing engagement
Strategy
- Review, revise or create 12-18 month and 1-3 year plan
- How does work come in and flow out
- Operating procedures
- Balanced scorecard
- Goal setting
Interpersonal/Holistic
- Focusing on personal goals
- Shaping bucket lists
- Addressing self limiting beliefs
- Being an authentic ‘business partner’
- A ‘shoulder to cry on’
- Bringing reality and pragmatism amidst emotion and frustration
I’ve taken the best that I’ve learnt, and executed, working with successful global brands, my experiences in education, and made them fit for purpose for NZ SME’s.
Practical Success in:
- Leadership
- Team Management
- Change Management
- Coaching & Development
- Customer Management
- Strategy Creation and Execution
- Motivation & Mentoring
- Budgetary Control & P&L Accountability
- Problem Solving and Consultancy
- Presentation
- Category Management
- Idea Creation
- Event Management
- Realising potential in others
- Fund Raising
- Sense of Humour (making others laugh)
- Teaching
I don’t sell time or programmes, just inputs and outputs that allow everyday business owners to travel further on their journey.
Personal Objectives
Together we create a specific plan (with business and personal objectives), tailored for you.
Short Term Issues
Where there is perceived ‘exposure’/risk, I provide short term executional solutions for you.
Sounding Board
I work hands on, day by day. Our partnership is not just guidance, but delivers reality and results.
Resources Network
I have access to a large back of network/partners in the majority of functional spaces.
“Jonathan provided me with that fresh pair of eyes and boundless enthusiasm that I needed at that particular time. His ability to focus on the potential gains allowed me to refocus my efforts, make educated decisions and overcome some of my long held trepidations, regarding success.”
Andrew Swensen | Managing Director | Swensen & Associates
Industry sectors I've Partnered with
Education
View Case Study
Food Processing
View Case Study
Construction
View Case Study
Import
View Case Study
TRADES
View Case Study
Manufacturing
View Case Study
FMCG
View Case Study
COMMERCIAL
View Case Study
Industry sectors I've Partnered with
EDUCATION
I.T
View Case Study
HOSPITALITY
View Case Study
MANUFACTURING
View Case Study
CONSTRUCTION
View Case Study
RETAIL
View Case Study
IMPORT / EXPORT
View Case Study
PROFESSIONAL
View Case Study
LET'S CONNECT
